Sunlight

Inks

Sun activated inks

Another breakthrough from CTI is the invention of photochromic inks (sunlight inks) for cans and labels. CTI’s sunlight inks are available in a wide range of colors. The ink changes when exposed to sunlight, and in a matter of minutes it changes back to the original clear state once removed from sunlight.

Example: This can uses sun-activated inks to bring a high-impact pattern to life.

Take Me Outside

Create

Impact

Sun activated inks

Own the “outdoor occasion” for your product category. Sun-activated inks (or “WOW inks!”) create instant theater for the consumer. Consumers literally say “WOW” when a package is taken indoors to outdoors.

Example: This tea bottle label uses sun-activated inks to enhance the product branding by having an impactful design appear when the beverage is being enjoyed in the sun.

Take Me Outside

Bring

Awareness

Sun activated inks

Sunlight inks can be used to alert consumers about the dangers of over exposure to sunlight. While food products are out on the picnic table or families are outside having fun, friendly reminders can appear alerting consumers not to leave their mayonnaise out in the sun or to apply more sunscreen throughout the day.

Example: Often consumers forget the importance of reapplying sunscreen; this sunscreen reminds consumers when they need to apply or reapply sunscreen. The alert will only be visible while outdoors in the sun.

Take Me Outside

Initiate

Outdoor Fun

Sun activated inks

Celebrate the summer with fun promotional imagery that gets the outdoor party going.

Example: This flexible packaging trail mix bag uses sun-activated ink to make a statement by encouraging Outdoor Adventures.

Take Me Outside

Sunlight Ink - Sunlight inks are inks that are UV sensitive. The ink is clear when indoors and changes to full color when taken outdoors.