CTI Launches Innovative Sun-Powered Inks for Label Industry
Chill Indicators for Can Lid Tabs Make for Easy-to-Spot Cold Beverages in Ice Chests & Refrigerators
COLORADO SPRINGS, Colorado U.S.A. - - After many years of the temperature-changing inks that show consumers their beverage is properly chilled, the thermochromic inks from Chromatic Technologies Inc. (CTI) are now available for use as pull tabs found on beverage cans worldwide.
Supporting the global metal decoration business, the patent-pending thermochromic tabs are available in three colors: red, green or blue. The achievement is the culmination of three years of research and development that solved very difficult chemistry challenges, ensuring that the color change is (1) meaningful to consumers, (2) affordable for brands and (3) scalable in a global manufacturing environment at high quality.
Thermochromic tabs give brands an additional option for cold guarantee beyond the sidewall and is particularly useful for serving beverages in ice chests and crowded refrigerators.
"CTI has had an explosion of innovation in the last 12 months, and cold-activated tabs are one of the highest-scoring ideas for purchase intent across beer, soda and energy drinks," explained Lyle Small, founder and president of CTI.
"Many brands are spending incremental money on decorative colors for tabs. Our ‘cold-activated tabs’ now give brands the option to make that decoration functional and ensure consumers obtain cold beverages," Small continued.
CTI has a patent pending on the new technology and is now actively introducing the technology to customers. Additionally, the thermochromic feature has been qualified on crowns and closures and is available for sale through Envases Universales in Mexico at https://www.envasesuniversales.com (multi-lingual website).
NOTE: A 23-second video showing the color-changing effects of chilled air applied to the thermochromic tabs is available. Click here for video and high-res photo.
About Chromatic Technologies Inc.
Since its founding in 1993, CTI (www.ctiinks.com) has been dedicated to improving lives “through chemistry that alerts, protects and surprises.” As the world’s largest manufacturer of thermochromic inks, CTI uses its ink technology to convey messaging, be it an indication of hot or cold temperatures, or an extension of the product’s brand. CTI chemistry also provides photochromic, black light, glow-in-the- dark, social media activation, security protection, and is also inventing new methods for bacteria detection and cancer treatment.
CTI’s innovations can be found on products from such companies as Anheuser- Busch, Coca-Cola, Coors, Fanta, Hallmark, Heineken, Monster Energy, Mountain Dew, Pizza Hut, Sprite, The Smart Lid and Tuaca Liqueurs.
Patrick Edson Chief Marketing Officer Chromatic Technologies Inc. 1096 Elkton Drive, Suite 600 Colorado Springs, Colorado 80907 U.S.A.
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